By Chinelo Obogo
Nigeria’s newly launched record label, Pond Entertainment, has said it is teaming up with South African-born and based artist Blulyt, whose real name is Nonofang Disetlhe.
The label said the partnership blends Nigeria’s music business energy with South African creative flair with the kind of collaboration that shifts cultures.
“This isn’t just about another record label signing, this is a bold move that signals a new era of pan-African synergy in music. From the moment we heard her sound, we knew Blulyt was something special. She represents the kind of bold, genre-pushing talent we want to be known for. This is more than a signing, it’s a statement.
“Blulyt is more than just an artist, she’s a movement waiting to happen. Armed with a unique voice, magnetic presence, and cross-genre versatility, she’s ready to take her sound far beyond Africa’s borders. With Pond Entertainment in her corner, she’s got the backing, the vision, and the platform to launch on a global level,” a rep from Pond Entertainment said.
Speaking on the partnership Blulyt said: “Working with Pond Entertainment is more than just a label deal, it’s a chance to shake the table. We’re coming with something different. The world isn’t ready.”
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