Iyke Bede
Kafayat Shafau, known widely as Kaffy, is laying the groundwork for a new era in Nigeria’s wellness space. On August 9, the Landmark Event Centre in Lagos will host the debut edition of ‘Transform with Kaffy’, a full-day fitness event that breaks from the typical bootcamp model, offering a more holistic experience that fuses physical conditioning with mental and emotional alignment.
While she’s best known for her record-breaking dance career, Kaffy’s journey in wellness began as far back as 1999, when she led early-morning fitness sessions at the National Stadium in Surulere. Over the years, that passion remained steady, even if less visible. With ‘Transform with Kaffy’, she’s moving it to the front of the stage.
The event comes under the umbrella of her newly unveiled Kaffy Incorporated, a formal structure housing long-standing and newer ventures, including Kaffy Kreative Agency, Kaffy Boss Academy IJODA Wellness, Cue Network Africa, Yanga Clothing & Costumes, and Kaffy Foundation. Digital platforms were also launched as part of the announcement.
Designed as more than a one-day experience, the event features breathwork sessions, strength circuits, trauma-informed coaching, nutrition education, and recovery programming — creating a 360-degree approach rarely seen in Nigerian fitness events.
“One thing I’ve learnt in the course of my 20-something years as a fitness enthusiast is that we are always one-sided about it,” Kaffy noted. “We are not usually holistic about it, and that’s because there is not a lot of information about it. And when there is, it’s done in pockets. Why can’t we have all that in one place and still have those elements of a fitness event?”
Helping bring this vision to life are collaborators like Ekemini Ekerette of Kemen Fitness; fitness coach and CEO of BenFit, Akinpelu Gbenga; famed health and wellness influencer Egemba Fidelis (Aproko Doctor), who will lead health briefings; and Osagioduwa Malkin (Oduwa), a musician and record label executive who’s also a partner on the project. Also joining the lineup are media mogul Mo Abudu and actress Nancy Isime.
Ticket sales for the event open to the public on July 8.
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